Country Man



Motion Explainer

No one has escaped the new data protection laws of the companies we all interact with. The agency FCB & Fire asked us to explain this update from an aseptic, clean and clear style line.

Without forgetting the style line marked by the brand, we developed iconography, character and Mini aesthetics to explain this update of your data.

Creative Direction & Storytelling: Lucas Martinez.
Script: Beatriz León.
Art Direction: Pablo Sevilla.
Animation: Lucas Martínez, Daniel Sánchez.
Voice-over Studio: Víctor Gato.