Lupus
Grow
Sensitivity and tact in conveying the reality of a disease like Lupus, we use characters, textures and recurring shots to tell this sensitive story and achieve the tone and importance that this message requires.
Lupus, there is a wolf among us.
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Agency: Grow.
Creative Direction & Storytelling: Lucas Martínez.
Storyboard Sketches: Lucas Martínez.
Art Direction: Ramón Colmo.
Animation 2D: Sergio Álvarez, Laura Segaz, Alberto Pozo & Lucas Martínez. Cell Animation: Magali García.
Sound Design: Clint is good.
Voz off: Victor Gato.
